Remembering The 1960’s – Cousin Brucie & Palisades Amusement Park

Bruce Morrow (born Bruce Meyerowitz on October 13, 1937 in Brooklyn, New York) is an American radio personality, known to many New York metropolitan area listeners as Cousin Brucie. Morrow’s very first stint in radio was in Bermuda at ZBM-AM, where he was known as “The Hammer.” Morrow began his stateside career at New York Top 40 station WINS in 1959. In 1960, he moved to Miami for a brief stint before returning to the New York airwaves the following year on AM 770 powerhouse WABC, another Top 40 outlet. Morrow’s return to New York City came at the precise moment that rock and roll music was exploding across the Baby Boom demographic and Morrow found himself on the most powerful radio station on the East Coast at the onset of the so-called British Invasion. His main competition came from his previous station WINS, which featured “Murray the K,” a DJ who claimed close association with the Beatles. “Cousin Brucie” quickly became a success on WABC’s teen-oriented evening shift in the 7 pm to 9 pm slot. Morrow’s ability to maintain a rapport with his listeners while smoothly mixing the diverse musical genres of the time (Motown soul, pop, hard rock, surf music, novelty records) and then seamlessly segueing into commercials for youth-oriented sponsors like Thom McAn shoes, local clothing outlets in the New York and New Jersey areas, and events such as concerts and drag-strip races, made him a commercial radio powerhouse and household name. He served at WABC for 13 years and
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